Director Marketing at Movado Group Inc. in Remote
At Movado Group, we are committed to building the strongest brands in the industry - and we are passionate about what we do. Our people are fueled by a creative spirit and a drive for excellence that are reflected in every aspect of our business. We offer the watch industry a compelling strategic vision and track record of sustained growth - and we offer our employees unparalleled opportunities for career advancement. We invite you to come share in our success. Reporting to the GM, the Marketing Director leads the development of the brand marketing programs, in partnership with the licensor and regional stakeholders, and in alignment with the overall brand strategy Roles and
Responsibilities:
Design global marketing strategies aimed at achievement of key brand objectives Act as primary liaison with licensor team with regards to all marketing functions, including marketing assets and collateral projects approvals, global/local marketing activations planning, integration into licensor key communication initiatives Manage the development of seasonal brand asset toolbox, from project briefing to approval, in partnership with internal functions, licensor and external agencies Build and leverage relationships with regional stakeholders to support execution of local marketing programs in alignment with global strategy and brand standards Work closely with brand product team to develop compelling story-telling tools for key retail moments Manage brand fixturing and display programs development and implementation Analyze, innovate, and make recommendations to optimize marketing communication plans and tools Continuously stay up to date with the latest marketing trends and best practices Supervise and develop Marketing Coordinator Requirements 7-10 years of experience in marketing within consumer goods, fashion accessories or relevant category International experience in marketing communications Team leadership experience with both direct and indirect reports in international locations Experience in managing marketing/media budgets and leading successful digital /social marketing initiatives Strategic and analytical thinker with a willingness to roll-up sleeves and implement initiatives at a grass roots level Highly organized, with excellent communication, presentation, and negotiation skills Team player, flexible, with ability to multi-task and thrive under pressure to meet deadlines High energy / Strong Work Ethic Highly proficient in PowerPoint and Excel Bachelor's Degree in Business Management/Marketing
Salary Range:
$150K -- $200K
Minimum Qualification
Brand Marketing & Management, Marketing Research & AnalysisEstimated Salary: $20 to $28 per hour based on qualifications.
Responsibilities:
Design global marketing strategies aimed at achievement of key brand objectives Act as primary liaison with licensor team with regards to all marketing functions, including marketing assets and collateral projects approvals, global/local marketing activations planning, integration into licensor key communication initiatives Manage the development of seasonal brand asset toolbox, from project briefing to approval, in partnership with internal functions, licensor and external agencies Build and leverage relationships with regional stakeholders to support execution of local marketing programs in alignment with global strategy and brand standards Work closely with brand product team to develop compelling story-telling tools for key retail moments Manage brand fixturing and display programs development and implementation Analyze, innovate, and make recommendations to optimize marketing communication plans and tools Continuously stay up to date with the latest marketing trends and best practices Supervise and develop Marketing Coordinator Requirements 7-10 years of experience in marketing within consumer goods, fashion accessories or relevant category International experience in marketing communications Team leadership experience with both direct and indirect reports in international locations Experience in managing marketing/media budgets and leading successful digital /social marketing initiatives Strategic and analytical thinker with a willingness to roll-up sleeves and implement initiatives at a grass roots level Highly organized, with excellent communication, presentation, and negotiation skills Team player, flexible, with ability to multi-task and thrive under pressure to meet deadlines High energy / Strong Work Ethic Highly proficient in PowerPoint and Excel Bachelor's Degree in Business Management/Marketing
Salary Range:
$150K -- $200K
Minimum Qualification
Brand Marketing & Management, Marketing Research & AnalysisEstimated Salary: $20 to $28 per hour based on qualifications.
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